Assessment-Driven Small-Business Growth

Most business owners do not struggle because they lack ambition, ideas, or information

They struggle because they do not know:

  • Where their business is today

  • What is limiting its growth

  • Which issue should be addressed first

  • What support is appropriate

  • How to turn recommendations into measurable progress

Small Business Pro University helps business owners, the organizations, the advisors supporting them, and replace scattered activity with a clearer, more strategic path forward.

Through the proprietary Masterpreneur™ Growth System, we assess the complete business, identify the factors affecting performance, establish sequenced priorities, and support practical implementation.

Know where the business is. Know what to do next.

Diagnose. Strategize. Scale.

Our Mission

To transform small-business growth through the proprietary Masterpreneur™ Growth System, combining assessment-driven insights, personalized strategies, and practical tools that help owners build stronger businesses and enable advisors and institutions to deliver more effective, measurable support.

Our Vision

To become the nation’s leading small-business growth diagnostic and development platform, empowering owners, advisors, and institutions to build more profitable, scalable, and sustainable businesses that create economic opportunity and lasting impact.

Why Small Business Pro University Exists

Small-business owners are surrounded by advice

They are told to:

  • Market more

  • Sell more

  • Hire employees

  • Raise capital

  • Automate

  • Delegate

  • Create content

  • Pursue larger contracts

  • Add new products

  • Attend more events

  • Join another program

Any of those actions might be valuable.

But the right action depends on the current condition of the business.

A company struggling with profit may not need more sales.

An owner overwhelmed by daily operations may not need another employee.

A business seeking financing may first need stronger margins, cash flow, systems, or management capacity.

Small Business Pro University was created to help owners move beyond generic advice and make better decisions about what their business needs next.

Understand The Masterpreneur™ Path

Which step is your business currently on?

Most owners know they want their business to grow, but may not have a clear picture of where it stands today.

The Masterpreneur™ Growth Assessment helps answer:

What stage of growth is the business in?

How strong is the business across the key drivers of growth?

Where are its greatest strengths?

Where are the most significant gaps?

Is the business positioned for its next stage?

Which areas require deeper attention?

The free Assessment provides owners, advisors, and institutions with an objective starting point for understanding the business before deciding what should be done next.

Not sure where to begin?

Explore the 10 Masterpreneur™ Growth Factors

What Does the Business Need Next?

The FREE Masterpreneur™ Growth Assessment helps owners understand where their business is today.

The Debrief answers the harder questions:

Which issue is having the greatest impact?

Is the visible problem the real problem?

What should be addressed first?

What should wait?

Which opportunities is the business ready to pursue?

What type of support would be most valuable?

The paid Debrief transforms assessment results into clear priorities and focused recommendations, helping owners, advisors, and institutions understand what should be done to move the business forward.

Not sure where to begin?

Lead and Manage More Effectively

What’s the best way to implement your growth plan?

The free Masterpreneur™ Growth Assessment is the first step to helping business owners understand where their business is today.

The paid Assessment Debrief answers the next question:

What should you do to move the business forward?

The Business Growth Strategy Session takes it one step further by addressing:

How should you do it?

What should be prioritized first?

What specific actions should be taken?

What resources and support will be required?

Who should be responsible?

How will progress and success be measured?

The Strategy Session upgrades the Assessment and Debrief by transforming insights and recommendations into a focused strategy and practical implementation plan.

Not sure where to begin?

How We Help

For Business Owners

We help established owners diagnose what is limiting growth and develop a practical pathway toward stronger profit, better systems, greater capacity, and less dependence on the founder

Solutions may include:

  • Masterpreneur™ Growth Assessment

  • Assessment debrief

  • Business Growth Diagnostic

  • Blueprint for Rapid Growth

  • 90-day implementation plan

  • Strategic Growth Advisory

  • Capital-readiness support

  • Contract-readiness support

  • Reassessment and progress reviews

For Institutions

We help banks, CDFIs, chambers, universities, economic-development organizations, procurement programs, foundations, and other institutions improve the way they assess, segment, support, and measure business owners.

Institutional solutions may include:

  • Participant assessment and intake

  • Business-stage identification

  • Program placement

  • Capital-readiness diagnostics

  • Contract-readiness programs

  • Sponsored growth cohorts

  • Portfolio diagnostics

  • Aggregate reporting

  • Outcome measurement

  • Advisor development

  • Institutional licensing

For Business Advisors

We help experienced consultants, coaches, accountants, fractional executives, and technical-assistance professionals bring greater structure and consistency to their advisory work.

Masterpreneur™ Growth Architect Certification equips qualified advisors to:

  • Assess the complete business

  • Identify underlying constraints

  • Interpret assessment results

  • Sequence growth priorities

  • Conduct diagnostic debriefs

  • Develop growth blueprints

  • Support implementation

  • Measure progress

  • Work with institutional partners

How the System Works

Assess - Diagnose - Prioritize - Implement - Reassess

About Andrew Frazier, MBA, CFA

Experience and Impact

These figures represent cumulative experience across advisory work, education, events, partnerships, financing initiatives, and Andrew’s broader professional career.

Andrew and Small Business Pro University have:

  • Worked 1-on-1 with more than 1,000 business owners and trained tens of thousands of entrepreneurs and professionals about business.

  • Authored four small-business books, developed more than 100 mini-courses, and hosted more than 250 episodes a weekly livestream/podcast on business leadership and management.

  • Produced more than 40 business-growth events over 10+ years with more than 1,500 event participants driving more than $100 million in financing and economic impact

Our Point of View

The Whole Business Matters

  • Business challenges are connected.

  • Financial strength affects hiring.

  • Pricing affects cash flow.

  • Marketing affects sales.

  • Operations affect capacity.

  • Leadership affects delegation.

  • A meaningful diagnosis must consider the entire system.

Business Stage Matters

The right strategy depends on where the company is today.

A business working toward Stability should not blindly copy the strategy of a company already operating at Scale.

Priorities Must Be Sequenced

Business owners do not need an overwhelming list of everything that could be improved.

They need clarity about:

  • What should happen first

  • What should follow

  • What can wait

Implementation Creates Results

Insight alone does not change a business.

Recommendations must become clear actions, responsibilities, deadlines, measures, and accountability.

Progress Should Be Measured

Businesses change.

Strategies should be reviewed, progress assessed, and priorities updated as the company develops.

Our Values

Clarity

We help clients understand complex business challenges and identify practical next steps.

Integrity

We provide objective recommendations based on the needs of the business—not on selling unnecessary services.

Practicality

Our tools and strategies are designed to be implemented in real businesses with limited time and resources.

Accountability

We connect recommendations to actions, responsibilities, deadlines, and measurable progress.

Respect

We recognize that every owner, advisor, institution, and business begins from a different position.

Impact

We focus on building businesses that create stronger owners, teams, communities, and economies.

From New Jersey to Charlotte, NC

Serving Clients Nationwide

Small Business Pro University was built through almost 20 years of working with business owners, institutions, and communities in New Jersey and across the country.

SBProU is now establishing its headquarters in Charlotte, North Carolina, while continuing to serve clients and partners in New Jersey and nationwide.

The Charlotte expansion represents more than a change of location.

It marks the next stage of building an assessment-driven platform capable of helping more:

  • Established business owners

  • Banks and CDFIs

  • Chambers and economic-development organizations

  • Universities and entrepreneurship programs

  • Procurement and supplier-diversity initiatives

  • Experienced business advisors

Our goal is to help create stronger pathways for small-business growth wherever owners and institutions need them.

Start With Clarity

Business Owners

Identify what may be limiting your growth and what to address first

Institutions

Explore how assessment-driven insights can improve participant placement, readiness, and measurable outcomes

Advisors

Learn how to bring a structured growth-diagnostic methodology to your clients and institutional partners

Diagnose. Strategize. Scale.

The Most Comprehensive Suite of Content and Resources for Entrepreneurs and Business Owners

  • 100+

    Instructors and Content Contributors

  • 1,000+

    One-on-One Strategic Business Coaching and Consulting Sessions

  • 2,500+

    Course Lessons and Combined Years of Business Experience

  • 10,000+

    People Taught About Growing Their Businesses

The Team

  • Gene Bohensky

    Sales Pro

  • Barry Cohen

    Public Relations Pro

  • Laurana Edwards

    Business Plan Pro

  • Andrew Frazier

    FOUNDER

    Bio
  • Joycelyn Frazier

    Marketing Assistant

  • Reinell Trupel

    Virtual Assistant

  • John Larrier

    MARKETING DIRECTOR

  • Jimmy Newson

    Digital Marketing Pro

Advisory Board

  • Terry Trayvick

  • John Webb

  • Angela Durham

  • Arthur Jones

  • Jack Cox

  • Stanley Dobbs

  • Casey Carpenter

  • Don Viapree