Build It to Sell—Even If You Never Sell It with Muriel Touati
To learn more about valuable resources for entrepreneurs and business owners, please visit https://www.sbprou.com/
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What if the secret to building a more profitable, scalable, and enjoyable business has nothing to do with selling it?
In this episode of Leadership LIVE @ 8:05!, Andrew Frazier, MBA, CFA, is joined by acquisition entrepreneur and author Muriel Touati to explore a powerful concept: the same factors that make a business attractive to buyers also make it stronger for owners who plan to keep it.
Drawing from her experience evaluating businesses for acquisition and researching what drives business value, Muriel reveals the common weaknesses that buyers immediately spot—and how business owners can eliminate them long before these weaknesses become growth barriers.
Whether you're a future entrepreneur, an early-stage business owner, or the leader of an established company, this conversation will help you think differently about growth. You'll learn how to build a business that is more resilient, more valuable, and less dependent on you—creating greater freedom, profitability, and long-term success.
Because the ultimate goal isn't necessarily to sell your business. It's to build one so strong that you could.
Website: https://www.exit3dstudio.com/
Every Tuesday evening on Leadership LIVE @ 8:05! - Talking Small Business, your host Andrew Frazier, is joined by experienced entrepreneurs and business owners who share their secrets to success via Livestream. You will learn about developing your business leadership skills from our roster of high-performing guest experts. Leadership LIVE is one of the many valuable resources provided through the Small Business Pro University, empowering business owners to learn, profit, and grow.
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Explore our other video content here on YouTube, along with relevant website and social media links, where you'll find more insights into how to Make 2026 Your Best Year Ever!
- YouTube:https://www.youtube.com/@SmallBusinessProUniversity
- Website:https://www.sbprou.com/
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- Facebook:https://www.facebook.com/andrew.frazier.jr